The expertise of the dermatologists and skilled aestheticians take the spot light on Felicity’s skin clinic. Experienced Hair Stylists and licensed Massage Therapists give pride to its Salon and Spa services. The Management make sure that they only hire staff with a minimum of 5 years’ experience. But then, these qualified personnel must be willing to undergo series of trainings under the supervision of the owner, management, doctors, and suppliers of the treatments; thus making sure that Felicity’s customers get no less than expert service.
To maintain professionalism and quality of the service, Felicity’s staff is required to specialize in a particular service. Unlike in other clinics, Felicity refuses to make their personnel jack-off-all-trades. Aestheticians who do facials are confined to that service. The same is true for those who do Hairstyling and Salon Treatments. Plus, the massage therapists are all licensed and accredited.
From the spotless walls to the disposable hand-washed towels, white sheets, and surgical gloves and masks, everything screams proper hygiene. There is no room for dirt or contamination in the clinic. Towels are used by only one customer and disposed off. The sheets are changed after every session. Aestheticians and doctors always wear surgical gloves and masks. Even a stray hair will not go unnoticed. For them, cleanliness and sanitation is a code that is not to be broken.
Get your money’s worth
Felicity’s Management believes that small businesses like them survive on referral, word of mouth. So they make sure that their services are not just of reasonable prices but of high quality; making their clients feel that they are getting their money’s worth in their every visit. In this case, referrals from regular clients come on a daily basis; which made Felicity survived the stiff competition in the beauty industry of Makati.
Don’t sell your services cheap
Although the services are affordable at mid-range prices, Felicity draws the line to selling their services cheap. The Management reminds the customer to pay a little price to see good results. All the products used in the clinic including the salon are branded and of good quality. A lot of them are imported. This is to make sure that the results will last longer. The clinic’s signature Luxurious Facial uses stem cell. The best seller Queen Scrub uses Italy-made sugar scrub and body polish. The in-house dermatologists also make their own formulations to suit the particular needs of clients.
Trends in Beauty Services
The clinic is up-to-date with the trends in the beauty and wellness industry. The team makes it a point to attend conventions and conferences to bring the latest technology and processes to their patrons. They even partner with posh hotels in the Makati area. The owners of such are their local customers as well. So when it comes to credentials, Felicity does not fall short of remarkable.
Tailor fit to your needs
Every procedure is explained to the client before it’s done. Each client goes through consultation first, too. So the Management’s tip to the customers is: know the result that you want to achieve. Beauty and skin care works on a case-to-case basis. What worked for your friend may not necessarily be what you need.
“We advise the patients according to what they need. If the service is not applicable to them, it will not be done”, they quote.
After assessment, the dermatologist or manager suggests the proper treatment. The latter will also be adjusted to fit the tiniest detail to guarantee customer satisfaction. But it does not end there. Felicity renders post-treatment care as well. Customers get briefed on what to expect right after and what should be done.
This is how the clinic takes care of its ever-growing clientele.
“They have to be happy and at home here; we create a happy environment for our clients. But we also make sure that we give them their much needed privacy in their every visit” the Management emphasized.
And in certain cases, the clinic is also generous when it comes to referrals. Even if the client does not avail of any service, the doctors still explain his/her condition and what needs to be done, then corresponding referrals are done. Honesty to their clients is an important factor for Felicity.
– Courtesy of Skin Health Magazine